This is an era where websites are getting more and more popular. The attitude towards them have changed rapidly over the years. I can remember a time, not very long ago, when we lived in a world where important companies and celebrities only used to enjoy the privilege of having a website! But gone are those days now! It is a very common thing for the normal citizens to enjoy the ownership of a website! Then the matters are getting worse! Your site may get immersed into this wast universe of websites and blogs unless you do something to prevent that from happening! That may be the importance of knowing about the search engine optimization. There are many clever people who have designed many techniques regarding this subject and I am attempting to put them in a single page!
This is a compilation of stuff Matt Cutts has said historically, minus some of the more recent stuff here, here, and here. I decided I'd dig backwards and document some of the older stuff. I dated it accordingly. Here it is:
There is a big bunch of resources on optimizing your blog for search engines. I have tried to collect the best tips and plugins in this article. Read more
There is a very popular saying: 'Content is King'. Search engines (SEs) like to see content, they like to read text. SEs are not friendly with images and animations! I know that those flash animations and presentations might look great for visitors, but for SEs they are seen as empty space! The richer content and text you have the better. Try to fill your site with valuable and important information. In addition, your content should contain your keywords for better targeting. Read more
SEO is the process of improving web pages so that it ranks higher in search engine for targeted keywords. There are many SEO techniques, and in general, these can be categorized as On-Page, On-Site, and Off-Site Optimization.There are also two schools of SEO: White Hat SEO and Black Hat SEO, where White Hat SEOs are those that play by the rules and guidelines provided by the different search engines. Read more..
- Links = must. Every link is a vote. The link, the text within the anchor tag, the source URL, and the text near the anchor tag are all important to the where you show up in search results. Read more
If you haven’t already submitted to blog directories, you are missing out on some great one-way links. But before you head over there and start submitting, you should know a little about how to optimize your blog. Then your new listings can help your site get the best keyword placement in the major search engines. Read more
To get the search engines ranking your page correctly you need to build your page optimised for their "spiders" and indexing engines. There are a number of factors to consider and these include off-page links, on-page optimization and a few important mistakes to avoid. Read more
Research and select your keywords carefully, using the following keyword tools. Researching keywords is like doing police detective work- there are several methods to glean data, but they each only give you small pieces of the puzzle. It can be a time-consuming effort to sort through the information, but quite worthwhile. Read more
he major search engines are not looking at individual websites and ranking them, they are ranking pages from every website in the world. This means that if your website contains more than one page you should optimize for the specific content that is found on each page. Read more
What is Search Engine Optimization (SEO)? SEO is ensuring that the content of your website has been tweaked to ensure the maximum possible effectiveness in the search engine results pages (SERPs). It is important that your website gets the message across to human visitors, however this is futile if your site is not being visited. One way of increasing traffic to your website is to improve it's ranking in the search engine results. Here are some simple ways to improve results
Link Building... Time-intensive. Frustrating. Sometimes confusing. Yet Unavoidable. Because ultimately, it's still the trump card for higher rankings.
Many of us have been hoping that it would go away. In Brett Tabke's 5/18 Robots.txt entry, he echoed a sentiment that many, many webmasters hold on to as a hope: Read more
There are lots of advanced SEO & marketing techniques, which you will be using but before that you must use these basic SEO strategies before putting your effort on those things. Read more
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